In the realm of sales outreach, finding the right tools can be a game-changer. If you're on the lookout for a sales engagement platform that simplifies tasks, optimizes interactions, and enhances your outreach, Klenty could be your answer.
In this analysis, we'll take a closer look at what Klenty has to offer and discuss its suitability for various sales teams.
Let’s dive in!
What Is Klenty?
Klenty is a sales engagement platform that can help sales teams reach out to prospects by executing multi-channel, multi-touch outreach. Using Klenty, you can automate all the repetitive activities involved in your sales process like sending cold emails and text messages, executing calls and LinkedIn tasks, remembering to follow-up, tracking engagement metrics, updating CRM, etc.
This frees up your sales teams to focus on building relationships, getting meetings booked, and closing deals.
Klenty vs. Traditional Sales Engagement Platforms
The Changing Landscape of Outbound Sales
The world of outbound sales has undergone a significant transformation. Buyers have become increasingly resistant to the outdated "spray and pray" approach, where generic, mass emails are sent out in bulk. In this evolving landscape, these conventional tactics no longer yield the same results. That's precisely why Klenty was built with a different approach in mind.
Klenty is not your typical sales engagement platform. It's a mature tool tailored to meet the demands of modern sales teams. Traditional platforms may adopt a more generic approach, whereas Klenty thrives on personalization and precision. It's a tool for teams that value quality over quantity.
In the world of sales, the spray-and-pray approach, where you blast generic messages to a large audience, is becoming obsolete. Instead, Klenty is built to support a well-planned, thoughtful approach to outreach.
Features of Klenty
Multichannel Outreach:
Klenty offers an array of communication channels, including Phone, Email, LinkedIn, SMS, and WhatsApp. These channels come with one-click automation, allowing you to reach prospects easily and manage multi-channel communications in one place. No more juggling between tabs – Klenty streamlines your outreach efforts and automates your follow-ups for maximum efficiency.
Multi mode Dialler:
Klenty equips sales teams with a native dialer. This Multi mode dialer helps you say goodbye to the tedious task of manual dialing. The dialer automatically calls 5 prospects at once, saving time and allowing you to make 5x more calls. Country code Integration, Session Reporting , Local dialing and Pause and resume are few additional features of the Klenty Sales Dialer that significantly cut down on dial time, allowing you to spend more time engaging with prospects and less time on the dialing process, making Klenty the best solution for calling heavy sales teams.
Personalization:
Klenty provides advanced email customization, tailoring content for each prospect with features that dynamically adjust email content based on when prospects read the email.
- Merge Fields lets you add custom phrases, sentences and even paragraphs based on prospect type.
- Liquid Templates uses dynamic formulas to change the content of your emails based on when the prospect receives and opens the email.
- Kai, Klenty’s AI Cadence Writer, scans the prospect’s website and LinkedIn profile and picks out ‘personalization points’ for your email outreach. It also inserts hyper-personalized openers, ‘problem sentences’ and CTAs to your emails.
Behavior-Triggered Playbooks:
Klenty’s Cadence Playbooks helps you detect intent in prospects, establish the right next steps for every prospect, and prioritize them based on their intent. You gain visibility into where prospects are in their buying journey, switch activities for prospects based on intent, and seamlessly take each prospect towards a meeting.
This means more focus on your hottest prospects, less wasted manual effort on unresponsive accounts, and hyper-relevance in your sales messaging.
Email Deliverability:
Klenty goes the extra mile when it comes to email deliverability and ensures all your emails land on prospect’s Primary tab. With Klenty, you know exactly how many emails that land in the Primary Tab across different email providers.
- Email validation helps reduce bounce rates by automatically validating email addresses for both new and existing prospects.
- Email sending control. Klenty lets you limit the number of emails you send per day and stagger email sending in an irregular manner.
- Deliverability insights give you the percentage of emails that land in the Primary Tab across different email service providers, scores your emails based on spam factors, and gives suggestions for improving deliverability.
Goals and Reports:
Klenty stands out as the Sales Engagement Platform that supports KPI-driven outreach. It offers three distinct types of goals: conversion, prospect, and activity targets. Sales managers can establish daily, weekly, and monthly targets for their teams, promoting accountability and adaptation. Managers ensure that sales reps commit to these goals for activity, prospect coverage, and conversion. Klenty's Goals and Reports enable real-time gap identification, facilitating timely interventions. Leaderboard reports encourage healthy competition.
CRM Integrations:
In the fast-paced world of modern sales, CRM integration is a game-changer. Klenty seamlessly connects with top CRM platforms like Salesforce, MS Dynamics, HubSpot, Pipedrive, and Zoho. This integration is packed with powerful features auto-import and export, field mapping, triggers and actions, deal stage automation, CRM plugins, and a plugin dialer. Klenty's integration features not only enhance your efficiency but also keep you ahead in the ever-evolving sales landscape. This integration ensures your data remains consistent and up-to-date, providing your sales team with a unified view of your sales pipeline.
Pros and Cons of Klenty
Now that we have understood Klenty as a platform, let's weigh the pros and cons of it as well.
Pros:
- A/B Testing: Klenty offers A/B testing capabilities, allowing you to fine-tune your outreach strategies for optimal results. Experiment with different email elements to discover what resonates best with your target audience.
- Random Interval: Klenty's use of random intervals between emails mimics human behavior, improving email deliverability and ensuring that your messages land in the primary inbox.
- Preview and Edit: Klenty’s "preview and edit" feature, allows you to review and refine your emails before being sent. This ensures that your messages are error-free and polished.
- Email Validation: The accuracy of your email list is essential. Klenty includes built-in email validation, reducing the likelihood of bouncing emails or reaching inactive addresses.
- Free 24x5 customer support: Klenty’s customer support is impressively responsive—a response time of only 2.5 minutes—and remains free of cost for the entirety of your customer lifespan.
"With Klenty…the big differentiator has been the customer service. …The support doesn't just solve your original problem, they proactively identify other areas for improvement, and offer a lot of great coaching to improve how you use their tools."
—Isaiah B.
“Besides the tool and its features, what I love the most is the support team - they’re always there to help you in less than 2 minutes. Can’t live without Klenty anymore.”
—Ana Vitória Virmond, Growth @ Caju
- Free onboarding: Klenty’s extensive onboarding process is free of cost to all of its customers. The support is customized depending on your sales team’s size and goals. What’s more, the support team will have as many onboarding calls as you need till every member of your team becomes comfortable using the platform.
Cons:
- User Interface: Klenty's user interface may take some time to master.
- Pricing: The advanced capabilities of Klenty come at a price, which might be less accessible for smaller businesses.
- Not Suitable for Spray-and-Pray: Klenty shines when used with a well-planned sales strategy. It's less suitable for teams that rely on a spray-and-pray approach.
Pricing Plans
Klenty offers a range of pricing plans to cater to different business needs:
- Startup: Ideal for sales teams looking to enhance their responses and save time. Priced at $50 per month.
- Growth: Designed for teams employing a multi-channel sales approach and in need of a clean and updated CRM. Priced at $70 per month.
- Pro: Tailored for sales teams that require a KPI-driven, repeatable sales process. Priced at $100 per month.
- Enterprise: Customized plans are available for larger teams with a focus on compliance and security. For pricing details, contact the Klenty sales team.
As we've explored Klenty's capabilities, the one thing that's out in the clear: Klenty isn't just another sales engagement platform. It's a valuable asset for modern sales teams looking to thrive in a world that values meaningful engagement over generic messages.
Klenty helps you deliver on your pipeline goals by enabling sales reps to plan, execute, and track their outreach across multiple channels and persistently follow up—all at scale.
Klenty also comes with affordable pricing plans, coupled with excellent customer support that’s always free of cost, to ensure the continued success of growing sales teams.
Book a demo now to see how Klenty can help you crush your sales goals!