To personalize or to scale.
This was a dilemma sales outreach faced every day.
To personalize every email meant investing a ton of time. And accepting that you could only engage a handful of prospects per day.
To scale meant ramping up activity volume. It also meant blasting the same irrelevant messages across every prospect, tiring reps and prospects alike.
Until sales engagement platforms walked in and said, "Why not do both?"
The very essence of sales engagement platforms is to resolve these conflicting needs: Reach out to a high volume of prospects every day, yet sound personalized and human.
But which tool offers you the deepest personalization? A quick glance at G2, and you're strongly reminded of peas in a pod.
Don't worry- we've done the legwork for you.
Let's dive into our breakdown of 28 Sales Engagement Tools.
What Is a Sales Engagement Platform?
A sales engagement platform is a tool that streamlines the interactions between you and your prospects. It does this by automating the task of running and tracking multi-step campaigns across multiple channels. It also automates CRM data entry, thus giving sales reps more time to focus on selling.
Benefits of Using a Sales Engagement Software
A sales engagement platform brings together everything you need to streamline your sales process and scale your outreach. Here are the benefits of using a sales engagement platform:
- Automates repetitive tasks like sending cold emails and follow-ups, CRM data entry, etc.
- Tracks outreach made through different channels to help you understand what's working and what's not.
- Streamlines the conversation between reps and customers, as every interaction will be recorded in the CRM.
- Gives reps more time to focus on revenue-generating tasks.
How To Choose the Ideal Sales Engagement Platform?
Personalization is undoubtedly an important function of sales engagement tools. Still, there are some other aspects you need to consider when choosing one – to engage prospects seamlessly and avoid tedious work.
Here they are.
1. Integrations
Automating manual data entry is a massive timesaver for sales teams. Therefore, the sales engagement tool you choose must integrate with your existing CRM. It must allow you to import contacts from CRM, record engagement data, and sync email copies back into your CRM.
Preferably, it must also integrate with other tools in your ecosystem so they all stay connected.
2. Channels
The platform you choose must allow you to reach prospects across multiple channels. Gone are the days when email or call alone made the cut. Your sales engagement tool must get you to where your prospects are and help you stay top of mind.
3. Ease of Use
It's no secret: sales reps hate sales software.
Or, more accurately, we hate poorly designed sales software that's buggy, clunky, and doesn't give them clear directions on where to go and what to do.
The software you choose must have an easy interface that makes it simple for reps to navigate and execute.
4. Deliverability
If your emails don't get delivered, your outreach doesn't take off. Simple as that.
The sales engagement platform you choose must boost deliverability by allowing you to perform email warmups, track engagement with a custom link, and allow for human-like staggered sending.
5. Reporting Capabilities
Your sales outreach has cracks. The sooner you find and eliminate them, the higher the performance of your sales team.
Therefore, sophisticated reporting features are a must for sales engagement tools. You should be able to track the performance of your emails, campaigns, templates, and cold calls, along with your reps' performance.
6. Customer Support
There is a moment of uncertainty and even anxiety when a team logs into a new software for the first time.
Therefore, when you purchase your next sales engagement tool, make sure it has amazing reviews on customer support on review sites like G2 and Capterra.
7. Pricing
Transparency is key when choosing a Sales Engagement tool to stack on top of your CRM, lead generation software, and other platforms you're paying for.
Make sure the one you choose reveals their pricing on its pricing page and does not make you go through a complex process to understand the pricing.
Tools that offer a free trial allow you to see if it suits your sales process.
Best Sales Engagement Software to Close More Deals
1. Klenty
Klenty is a sales engagement platform that helps sales teams build and execute hyper-personalized sales sequences around the prospects' buying intent to book more meetings with them.
Klenty helps sales teams be consistent with their outreach by automating all follow-ups. Reps can reach out to prospects using multiple channels, personalize every touch, and make sure that their messages actually reach their prospects.
The best part?
Klenty identifies your prospects’ buying intent. It automatically highlights your most engaged prospects, so you can focus your attention on them. While nurturing the rest in the background until they are ready.
Personalize Every Touch of Your Outreach
Using prospect information, Klenty automatically makes all your emails, LinkedIn messages, texts, or WhatsApp messages feel personal. And at scale, too.
You can space out your emails using Liquid Templates based on date and time. Plus, your emails will be delivered exactly when your prospect is most likely to see them — during their active hours!
You can even send out personalized videos to your prospects to stand out from the crowd.
Reach Out to Prospects Using Multiple Channels
Betting your sales targets solely on emails is risky. Klenty makes you a true multi-channel champion by letting you add calls, LinkedIn and WhatsApp tasks, and text messages to your sales cadences.
Execute batches of calls together using Klenty’s powerful Sales Dialer. You can access local numbers to build trust.
Klenty combines all LinkedIn tasks into a single view so you can tick them off one by one without friction. Send connect requests, InMails, messages, and visit profiles — all in a single click.
All text messages can be executed batch-wise or individually, depending on your requirement.
The best part? Klenty automatically updates your CRM with all engagement details.
Klenty also compiles conversations across multiple channels in a single view under Multi-channel Inbox.
Make Sure Your Emails Land in Inboxes
Klenty’s powerful deliverability features make sure that all your emails land in inboxes and not in spam or promotions. You can set up custom domains to track your emails.
All your messages — be it emails, texts, or LinkedIn/WhatsApp messages — will be sent at random times to mimic human behavior.
Klenty also weeds out all invalid/risky email IDs and controls the volume of your outreach so your domain health remains well within the safe zone.
Tailor Your Outreach Based on Buyer Intent
Klenty has a scoring mechanism to identify the most engaged prospects. This helps reps contact prospects right when they are ready to book a meeting.
Klenty detects intent signals, segments prospects based on intent, and performs the right activities for every prospect.
With Klenty, you can move prospects between cadences based on the Intent Signals they send. For instance, a high-intent prospect would automatically slide into a personalized cadence, while automated touches build intent in prospects who don’t heavily engage.
Integrate With the Best CRMs
Klenty also integrates deeply with your favorite CRMs – be it Salesforce, Pipedrive, Zoho, or Hubspot.
This means you can auto-import contacts, sync email data, calls, and LinkedIn/WhatsApp/text message reports, and seamlessly move prospects through pipeline stages using Automation Triggers.
With all this manual work out of the way, become much more productive and save 10+ hours every day.
Affordable Pricing
Startup: $50 per user/month billed annually
Growth: $70 per user/month billed annually
Pro: $100 per user/month billed annually
Enterprise: Custom Pricing
A 14-day free trial is available. Besides this, Klenty’s Pilot Program offers an extended trial period for teams with 5 or more sales reps.
Dedicated Support
When you kick start sales outreach with Klenty, you also get a dedicated Customer Support team that responds within 5 minutes.
30 Sales Engagement Platform Alternatives Available in 2024
2. QuickMail
QuickMail is a sales engagement software for cold email experts, agencies, and sales teams who want to scale their outreach without compromising personalization or productivity.
Top Sales Engagement Features In QuickMail:
- Attributes feature to personalize emails based on names, job roles, or any other information you prefer.
- Inbox rotation to ensure email deliverability by distributing emails between multiple inboxes.
- Tracks open rates, bounce rates, click rates, and reply rates.
- Allows you to interact with your prospects through multiple channels like emails, SMS, calls, LinkedIn, etc.
- Has native integrations with CRMs like Pipedrive and Hubspot.
Pricing:
Starter Plan: USD 59 per user per month
Pro Plan: USD 79 per user per month
14-day free trial available
G2 Product Rating: 4.6
3. SalesLoft
SalesLoft is a sales engagement platform that helps you exceed your buyer expectations and crush revenue targets.
Top Sales Engagement Features In Salesloft:
- Assigns personalization score to your emails to understand their level of personalization.
- Offers customizable Sales Playbooks you can personalize based on the prospect's job role, deal stage, etc.
- Has an inbuilt dialler to call your prospects from your phone, desktop, or land phone.
- Tracks the performance of your current sales outreach, like the calls you make, emails you send, or the personalization elements you include.
- Natively integrates with Salesforce, Microsoft Dynamics, and Hubspot.
Pricing:
Price on request. No free trial is available.
G2 Product Rating: 4.5
Discover how Klenty’s features compare against Salesloft.
4. InsideSales Playbooks
InsideSales is a sales engagement platform that helps your sales team get more of the right work done, automate admin work and set your team up to close more deals.
Top Sales Engagement Features In InsideSales Playbooks:
- Offers placeholders to personalize your emails using prospect data and supports video personalization through tools like Vidyard.
- Scores prospects and accounts based on how likely they are to respond to reps.
- Tracks the performance of email templates and basic email metrics like opens, clicks, and bounces.
- Allows you to reach out to your prospects via multiple channels like emails, calls, SMS, LinkedIn, etc.
- Natively integrates with CRMs like Salesforce, Microsoft Dynamics, and SAP.
Pricing:
Price on request. No free trial available.
G2 Product Rating: 4.5
5. Lemlist
Lemlist is a sales engagement platform that helps you personalize your outreach and close more deals with cold emails, automated follow-ups and calls.
Top Sales Engagement Features In Lemlist:
- Offers advanced-level personalization features like dynamic landing pages, custom images, or videos to stand out in your prospect's inbox.
- Provides a pool of best-performing email templates that you can use to get high opens and replies.
- Allows you to reach out to prospects using other channels like LinkedIn and phone calls to create a lasting impression.
- Has an inbuilt email warmup tool, 'lemwarm,' to ensure email deliverability and increase sender reputation.
- Integrates natively with CRMs like Pipedrive, Salesforce, and Hubspot CRMs
Pricing:
Email Outreach: $59/seat/month
Sales Engagement: $99/seat/month
For Agencies: Custom
14-day free trial available
G2 Product Rating: 4.2
Check out why should we choose Klenty over Lemlist.
6. Mixmax
Mixmax is a sales engagement platform that automates sales outreach so that sales reps can focus on tasks that bring in revenue.
Top Sales Engagement Features In Mixmax:
- Lets you embed polls and surveys inside emails to boost engagement.
- The 'Sidechat' feature allows you to collaborate with your team on Gmail while being invisible to your email recipients.
- Gives insights into your individual rep's performance so sales managers can provide timely suggestions to close more deals.
- Tracks opens, clicks, replies, and bounces of emails to know what works and what does not.
- Has native integrations with CRMs like Copper and Salesforce.
Pricing:
14-day free trial available
Free
SMB: USD 29 per user per month
Growth: USD 49 per user per month
Growth+ Salesforce: USD 69 per user per month
Enterprise: Custom per user, per month
G2 Product Rating: 4.6
Learn more about why Klenty is better than Mixmax
7. Outreach
Outreach is a sales engagement platform that helps sales teams streamline their sales process and bring in more revenue.
Top Sales Engagement Features In Outreach:
- Suggests you the best sales strategy after analyzing your buyer's sentiments and the performance of your email sequences.
- Snippets, tasks, and playbooks to automate workflows and increase sales productivity.
- Forecasts your revenue and predicts potential revenue risks in advance.
- 'Deal Health Score' feature to know your odds of closing a deal and make informed decisions to close it faster.
- Has native integrations with Hubspot, SugarCRM, Microsoft Dynamics 365 Sales and Salesforce.
Pricing:
Price on request. No free trial is available.
G2 Product Rating: 4.3
Discover how Klenty’s features compare against Outreach.
8. Reply.io
Reply is a sales engagement platform that supercharges sales teams with automation and multi-channel outreach capabilities.
Top Sales Engagement Features In Reply.io:
- Reply Data gives a verified list of B2B leads and lets you skip the task of building prospect lists.
- Allows you to reach out to prospects via emails, calls, Whatsapp messages, and LinkedIn.
- Custom, Conditional and Dynamic placeholders to personalize every message you send.
- Gives detailed reports on the campaigns you run, sequences you send, overall team performance, etc.
- Integrates with popular CRMs like Pipedrive, Copper CRM, Salesforce, Hubspot, and more.
Pricing:
Starter: USD 60 per user per month
Professional: USD 90 per user per month
Custom
14-day free trial available.
G2 Product Rating: 4.6
Read more about why Klenty is a better Reply alternative
9. Autoklose
Autoklose is a sales engagement platform that helps sales teams close more deals in less time.
Top Sales Engagement Features In Autoklose:
- Spam Alerts and Template Analyzer to help you craft personalized emails that won't end up in spam.
- Email Ramp Up to warm up your emails and ensure high deliverability.
- The 'Decision Tree' feature automatically sends an appropriate email follow-up to your prospect based on their engagement with your emails.
- Separates unsubscribe requests, OOO messages, and bounces from real replies from prospects.
- Natively integrates with Pipedrive, Salesforce, and Salesflare.
Pricing:
Auto Kloser : $59.99 per user per month
Advanced Kloser: $69.99 per user per month
Accelerated Kloser: $99.99 per user per month
No free trial is available.
G2 Product Rating: 4.6
10. Mailshake
Mailshake is a sales engagement software that helps you put your email outreach on autopilot.
Top Sales Engagement Features In Mailshake:
- Helps you personalize emails with placeholders and allows you to add videos using a Vidyard Integration.
- Lead Driver feature to understand which parts of the email sequence or an email are working.
- Lead Catcher feature to get a bird's eye view of the deals you have in hand, their progress, etc.
- Engages with prospects through calls, LinkedIn, and other social media channels.
- Integrates with Salesforce, Hubspot, and Pipedrive to eliminate manual data entry.
Pricing:
Email Outreach: USD 58 per email slot per month
Sales Engagement: USD 83 per email slot per month
No free trial is available.
G2 Product Rating: 4.7
Discover why Klenty is the best Mailshake alternative
11. FunnelFLARE
FunnelFLARE is a sales engagement tool that helps sales teams close deals faster with less effort. Funnelflare gives you calling, voice mailing, emailing, and appointment scheduling capabilities so you can stop chasing leads and start engaging with the prospects who matter.
Top Sales Engagement Features In FunnelFLARE:
- Email and SMS templates to send the right messages at the right time.
- The 'Behavioral Tracking' feature notifies you when a prospect engages with your emails so you can make better prospecting decisions.
- Tracks email opens, clicks, replies, and bounces to track the performance of email sequences.
- Allows you to create workflows to eliminate repetitive tasks.
- Integrates natively with CRMs like Pipedrive, Salesforce, Sherpa, Zoho CRM, Freshsales, etc.
Pricing:
No free trial is available. Price on request.
G2 Product Rating: 3.8
12. Overloop
Overloop is a sales engagement platform that automates your sales process by letting you send hyper-personalized messages to prospects through multiple channels.
Top Sales Engagement Features In Overloop:
- Templates and Variables to personalize your emails the way you like.
- The 'Deals and Pipelines' feature allows you to drag and drop your deals and get a bird's eye view of your pipeline.
- Monitors the messages and requests you send on LinkedIn.
- 'Activity Tracking' feature to track your sales team performance and offer suggestions for improvement.
Pricing:
1-Tier Pricing: $99 per user per month
14-day free trial available.
G2 Product Rating: 4.3
13. Yesware
Yesware is a sales engagement plugin that helps sales teams to send and track their multi-channel outreach.
Top Sales Engagement Features In Yesware:
- Has a database of 100+ million verified B2B profiles.
- Dynamic placeholders to personalize your emails and improve your response rates.
- Lets you send multiple touches to your prospect in the form of emails, phone calls, LinkedIn Inmails, etc.
- Offers ready-to-go email templates and reports on their performance.
- Has an integration with Salesforce to skip CRM data entry
Pricing:
Free Forever
Pro: $15 per user per month
Premium: $35 per user per month
Enterprise: $65 per user per month
Custom
14-day free trial available.
G2 Product Rating: 4.4
Check out why Klenty is a preferred alternative to Yesware.
14. Gmass
Gmass is a sales engagement platform that helps you send automated email campaigns and turbocharge reply rates.
Top Sales Engagement Features In Gmass:
- Allows you to add a 1-question survey in your emails for better reply rates.
- Automatically sends different campaigns to prospects depending on their engagement with your previous emails.
- 'Mail Merge Fallback' feature automatically includes a fallback value if you forget to fill placeholders.
- Tracks opens, clicks, unsubscribes, bounces, replies, emails rejected due to sending limit, and emails blocked by spam filters.
- Reroutes your campaigns through SendGrid SMTP to allow you to send emails even after you exceed the sending limit.
Pricing:
Standard: $19.95 per user per month
Premium: $29.95 per user per month
Enterprise: $49.95 per user per month
A free version is available that allows you to send up to 50 emails per day.
G2 Product Rating: 4.7
15. Woodpecker
Woodpecker is a sales engagement platform that helps you drive deeper engagement with prospects. Woodpecker has a number of use cases with clients in Sales, Lead generation, and HR.
Top Sales Engagement Features In Woodpecker
- Dux-Soup integration automates LinkedIn activities like viewing prospects' profiles, sending connection requests, inmails, etc.
- 'Deliverability Monitor' to identify and resolve potential email deliverability issues.
- Templates feature to craft, use and share email templates with your team.
- Tracks major email metrics to help you make informed decisions based on them.
- Natively integrates with Pipedrive, Zoho, and Hubspot.
Pricing:
1500 Prospects Per Month Plan: $49 per user per month
6000 Prospects Per Month Plan: $54 per user per month
UnlimitedProspects Per Month Plan: $59 per user per month
7-day free trial available.
G2 Product Rating: 4.3
Know more about why Klenty is a better alternative to Woodpecker
16. PersistIQ
Persist is a sales engagement platform that helps outbound sales teams prospect and close more deals.
Top Sales Engagement Features In PersistIQ:
- Sources prospects' email addresses from LinkedIn or Sales Navigator and adds them directly to your campaigns and CRM.
- Monitor the emails sent, opened, replied, bounced, and the number of meetings booked.
- Supports multi-channel outreach through emails, calls, LinkedIn, SMS, etc.
- 1-Click Dialer makes cold calls using local phone numbers and offers personalized cold calling scripts.
- Has native integrations with Copper, PersistIQ, and Salesforce.
Pricing:
Essentials: $75 per user per month
Premium: $120 per user per month
14-day free trial available.
G2 Product Rating: 4.3
Discover How Does Klenty Boost Efficiency Over Persistiq?
17. Hubspot Sales Hub
Hubspot Sales Hub is a sales engagement platform for Hubspot CRM.
Top Sales Engagement Features In Hubspot Sales Hub
- Allows you to templatize your best-performing emails and share it with your team.
- Offers real-time insights on email opens, replies, attachment clicks, etc.
- Records your cold calls in the CRM and offers insights on your performance.
- Supports VoIP cold calling from mobiles, desk phones, or even from your browser.
- Integrates with Hubspot, Redtail CRM, Pipeliner CRM, Zoho CRM, Salesforce, etc.
Pricing:
Free
Starter: $20 per 2 users per month
Professional: $500 per 5 users per month
Free plan available.
G2 Product Rating: 4.4
18. Smartreach
Smartreach.io is a sales engagement tool that helps you close more deals with automated email outreach.
Top Sales Engagement Features In SmartReach:
- Allows you to schedule emails to suit the prospect's timezone and increase the chances of getting a response.
- Offers a spam test to ensure your emails won't trigger spam filters.
- Has an AI-assisted writing tool to craft personalized emails
- Account-based selling feature automatically stops emails to an account if one of the prospects replies.
- Integrates with Hubspot, Pipedrive, Salesforce, and Zoho CRM.
Pricing:
Email Outreach: $29 per user per month
Sales Engagement: $39 per user per month
Agency: Custom
Enterprise: Custom
14-day Free Trial Available.
G2 Product Rating: 4.8
19. Snov.io
Snov.io is a sales prospecting and sales engagement platform which helps you grow revenue with automated outreach.
Top Sales Engagement Features In Snov.io:
- The 'Technology Checker' feature gives you information about the tech stack your prospects use.
- Lets you drag and drop deals to give you a bird eye view of the deals in your pipeline.
- Allows you to collaborate with your sales team by sharing templates, notes, etc.
- Offers warm-up campaigns to increase your deliverability and sender reputation.
- Integrates with Hubspot, Salesforce, Zoho CRM, and Pipedrive.
Pricing:
Trial
Starter: $39 per user per month
Pro: $99 per user per month
Snov.io X Brightest Minds: $2999 per user per month
Free Trial Plan Available.
G2 Product Rating: 4.5
20. Saleshandy
Saleshandy helps you turn your sales team into a growth engine by devising a sales engagement strategy and automating their sales outreach process.
Top Sales Engagement Features In Saleshandy:
- Mail Merge, Custom Fields, and Templates to hyper-personalize your cold emails.
- Allows you to A/B test up to 26 variants of different parts of your cold emails like subject lines, CTAs, email bodies, etc.
- Tracks the number of emails sent, opened, clicked, and replied so that you can make informed decisions to improve your outbound outreach campaign success.
- 'Email Health Score' feature to identify and resolve potential deliverability issues.
- Integrates with Salesforce, Zoho CRM and Freshsales.
Pricing:
Outreach Basic: $27 per month for unlimited users
Outreach Pro: $79 per month for unlimited users
Outreach Scale: $150 per month for unlimited users
Custom
7-day Free Trial Available.
G2 Product Rating: 4.7
21. Apollo.io
Apollo is a sales engagement platform that helps you discover your ideal prospects and convert them into customers. Apollo enables you to gather verified leads from Linkedin, build perfect lists with 200+ data points, get suggestions on prioritizing your top leads with AI, and updates your data so you always stay in the know.
Top Sales Engagement Features In Apollo.io:
- Allows you to find your hottest prospects from a database of verified lists through appropriate segmentations like those with high buying intent, funding, job titles, etc.
- Automates your sales sequence by including emails, phone calls, and LinkedIn actions.
- Generates automated follow-ups based on your prospect's engagement with your emails.
- Lets you merge multiple reports to better understand your sales pipeline and other metrics.
- Integrate with Hubspot and Salesforce to automatically sync data and eliminate manual work.
Pricing:
Free
Basic: $49 per user per month
Professional: $99 per user per month
Organization: $79 per user per month (Min 5 users)
Free Trial Plan Available
G2 Product Rating: 4.8
22. Growbots
Growbots is a sales engagement platform that helps you get prospecting data and execute outreach, all from one place.
Top Sales Engagement Features In Growbots:
- Personalizes your emails using smart custom fields and if-then conditions.
- Gives a list of leads with high buying intent from a database with over 170M+ leads.
- Offers detailed campaign analytics like open rates, reply rates, and click rates to help you gauge the performance of your campaigns.
- Has a warm-up tool that warms up your email account to protect your email deliverability.
- Integrates with CRMs like Salesforce and Hubspot and eliminates the need to log your activities in the CRM manually.
Pricing:
Outreach: $49 per user per month
All-in-one: $199 per user per month
PRO: Available on request
Free Trial Available
G2 Product Rating: 4.5
23. Cirrus Insight
Cirrus Insight is a sales engagement platform that helps sales teams reach out to prospects and convert them into customers.
Top Sales Engagement Features In Cirrus Insight:
- Allows you to reach out to prospects through emails and phone calls.
- The 'Social Lookup' feature collects and shares information about your prospects from the web that you can use to personalize emails.
- Monitors your email opens, link clicks, and website visits to gauge your prospect's buying intent.
- Lets you update the email attachments even after hitting send and tracks them to know the right time to send follow-ups.
- Integrates with Salesforce CRM to record engagement data automatically, sync contacts and save time.
Pricing:
PRO: $21 per user per month
Expert: $29 per user per month
14-day Free Trial Available
G2 Product Rating: 4.2
24. Close
Close is a sales engagement platform that helps you turn more leads into revenue. With strong CRM functionalities, it promises next-level automation and outreach with multi-channel sequences involving email, call, SMS, and video.
Top Sales Engagement Features In Close:
- Provides email templates and sets triggers to send follow ups when it is most appropriate.
- Tracks the number of leads, emails sent, opened, tracked, inbound and outbound calls made, etc.
- Predictive Dialler feature dials multiple phone numbers simultaneously and directs them to you only when a human picks up.
- Allows you to reach out to your prospects through multiple channels like emails,calls, SMS, etc.
- Provides a holistic view of your pipeline and offers actionable insights to close more deals.
Pricing:
Startup: $119 for 5 users per month
Professional: $329 for 3 users per month
Enterprise: $749 for 5 users per month
14-day Free Trial Available
G2 Product Rating: 4.2
25. Vanillasoft
Vanillasoft is a sales engagement platform that helps you get personal with prospects and close more deals with a simplified sales process.
Top Sales Engagement Features In Vanillasoft:
- Has a built-in B2B database to help you find the perfect leads.
- Offers ready-to-go email and SMS templates to help you easily craft emails or SMS.
- Vidyard integration to help you send personalized videos with your emails.
- Tracks the performance of each sales rep and offers suggestions for improvement.
- Has interactions with Salesforce CRM to help you skip tedious data-entry work.
Pricing:
Available on request. No Free Trial Is Available.
G2 Product Rating: 4.6
26. Clodura
Clodura is a sales engagement software which delivers actionable sales intelligence and helps you engage prospects with sales sequences. This AI-based sales engagement software provides real-time data to accelerate the lead-to-meeting journey and makes you effortlessly close more deals.
Top Sales Engagement Features In Clodura:
- Offers a B2B database of 18 million companies to help you find your hottest leads in no time.
- The ‘Org Chart’ feature gives a holistic picture of your prospect’s organization to help you target the right person with the right message.
- Give information about your prospect's tech stack so you can personalize your emails accordingly.
- Automates your email campaign, validates your emails, and tracks opens, clicks, replies, and other important metrics.
- Has integrations with Salesforce, Pipedrive, Freshsales, Zoho, and Hubspot.
Pricing:
Free Forever
Starter: $49 per user per month
Enterprise: $99 per user per month
Free Trial Plan Available
G2 Product Rating: 4.5
27. Vocus.io
Vocus is a sales engagement software that allows you to personalize email campaigns, automate follow-ups and track your cold outreach performance.
Top Sales Engagement Features In Vocus.io:
- Automatically sends 'gentle' follow-ups to your prospects until you get a response.
- Lets you edit your emails in a sequence any time.
- Uses custom-branded URLs to ensure high deliverability for your emails.
- Lets you save blurbs of text under certain keywords to skip typing them repeatedly. For example, you can save your email signature under the keyword 'signature' so you don't have to type it every time.
- Can be integrated into any CRMs like Salesforce, SugarCRM, or Pipedrive using BCC address.
Pricing:
Basic: $5 for 5 inboxes per month
Starter: $10 for 5 inboxes per month
Professional: $20 for 10 inboxes per month
30-day Free Trial Available
G2 Product Rating: 3.9
28. Followup
Folllowup is a lightweight sales engagement plugin that keeps email outreach and tasks from slipping through the cracks.
Top Sales Engagement Features In Followup:
- Tracks email open and click rates to know how well your emails perform.
- 'Send Later' feature to send emails when the prospects are more likely to open them.
- Integrates with Salesforce so you can skip CRM manual data entry.
Pricing:
Starter: $18 for 2 inboxes per month
Professional: $29 for 5 inboxes per month
Salesforce Edition : $40 for 5 inboxes per month
14-day Free Trial Available
G2 Product Rating: 4.8
What Is the Difference Between Sales Engagement Software and CRM?
A CRM is a tool that records and manages interactions sales teams have with their prospects and customers. With every interaction recorded, sales teams will have a better idea about their sales pipeline, customer relationships and overall sales performance.
A sales engagement platform, on the other hand, is a tool that sales teams use to interact with prospects at scale, without compromising on personalization. It automates workflows, follow ups and tracks your outreach metrics, so reps can focus on what really matters, selling.
With a CRM integration, every interaction performed using a sales engagement platform gets logged into the CRM automatically.
In a Nutshell
A sales engagement platform saves sales reps from repetitive tasks and boring admin work, allowing them to focus more on activities that bring in more revenue. Now that you've gone through many of the best sales engagement platform out there, only one question remains - which is the perfect sales engagement tool for your business?
