So you've decided to buy email lists to up your prospecting game?
It can be a valuable investment to reach your ideal customers quickly and at scale. That is if you select the right email service provider.
A wrong choice can leave you with a list of outdated or incorrect email addresses that not only waste your time and money but also lead to high email bounces and a tainted sender reputation.
But fear not! There's a secret to bypass these pitfalls: buying quality business email lists from the crème de la crème of companies, the ones that provide verified, enriched lists of contacts from all around the globe.
To save you the hours, we did the heavy lifting and created this list of the 15 best places to buy email lists. Scroll on and thank us later!
1. Prospect IQ by Klenty
Prospect IQ by Klenty helps email lists users build verified, up-to-date B2B sales email lists of accounts that best fit your product. You can use its database of over 220 million contacts to add the right prospect to the right outreach campaign.
The sales intelligence platform uses a unique waterfall model to combine data from multiple B2B email list providers. It executes multiple lead enrichments on top of each other to provide you with 700% more phone and email data.
Key Features:
- Extensive Database: Access an extensive database of over 220 million contacts with an exhaustive personal profile for each account.
- Email Finder: Find verified B2B sales email addresses of every contact in one click. The platform also maximizes your reach by equipping you with technographic and title information instantly with just the prospect's LinkedIn URL.
- Phone Finder: Get accurate phone numbers of potential customers with just their emails or LinkedIn URLs. Seamlessly import accounts from CRM to Klenty and enrich contact data with phone numbers.
- LinkedIn Prospector: Use Prospect IQ's LinkedIn plugin to import LinkedIn URLs to your CRM and enrich data in real-time without switching tabs. Build high-quality lists with email, phone, technographic and job function and title information directly from LinkedIn profiles.
- Waterfall Lead Enrichment: This additional feature will help you get highly accurate email addresses of your target audience verified against multiple B2B email list providers and vetted through more than 10 data enrichment layers for 700% more phone and email data.
Pricing:
Prospect IQ comes with flexible pricing plans to fit your specific prospecting efforts. Whether you need both email and phone credits or just one of these, you can customize the pricing to pay for only what you need.
- Email: Starts at $40/month (billed annually) for 1000 email credits/month
- Phone: Starts at $40/month (billed annually) for 200 phone credits/month
2. Cognism
Cognism helps email lists users build email lists based on specific parameters, ensuring you're reaching out to your target market. All you need to do is build personas and the email marketing platform will generate qualified audiences and their verified emails in seconds.
Key Features:
- Global Coverage: Get verified, high-quality B2B email lists with global coverage for effective prospecting in multiple territories.
- Targeted Lead Generation: Generate email leads based on list-building features including information collected from online website users to ensure the emails you receive are in line with your total addressable market.
- Bombora's Intent Data: Identify accounts with high-intent data that are actively looking for your product or service.
Pricing:
Available on request.
3. UpLead
UpLead is another platform that helps you build a clean sales prospecting list in real time from a vast database of over 155 million contacts. It comes with over 50 advanced filters, making it easier to quickly find personal email addresses that match your requirements and run successful sales and marketing campaigns.
Key Features:
- Extensive Database: Find email addresses of your target audience including online website users quickly with an extensive database of over 155 million contacts using advanced filters.
- Real-time Validity: Get emails that are validated in real-time before you download the list.
- High Accuracy: Enjoy a guaranteed 95% data accuracy.
Pricing:
- Free Trial: $0 for 5 credits for 7 days
- Essentials: $74/month for 2,040 credits (billed annually) and $99/month for 170 credits (billed monthly)
- Plus: $149/month for 4,800 credits (billed annually) and $199/month for 400 credits (billed monthly)
- Professional: Custom pricing available on request
4. Apollo.io
Apollo helps you build email lists for carrying out a successful email marketing list with an accurate B2B database of over 275 million contacts and filter with precision using over 65 data attributes using advanced filtering features.
The sales prospecting tool also lets you set up your ICP with personas and save time when prospecting. With Apollo, you can get instant email alerts when new leads match your saved search.
Key Features:
- Industry-specific Email Lists: Buy industry-specific email lists and target audience that's already interested in your niche.
- Extensive Database: Target over 275 million verified contact data including cold contact data using more than 65 advanced filters like buyer intent data, headcount growth and more.
- Seamless Integration: Another additional feature includes integrating email lists directly with your existing CRM through Apollo.
Pricing:
- Free: $0
- Basic: $49/user/month (billed annually) and $59/user/month (billed monthly)
- Professional: $79/user/month (billed annually) and $99/user/month (billed monthly)
- Organization: $119/user/month (billed annually) and $149/user/month (billed monthly)
5. Lusha
Lusha uses 7 trust filters, a seven-step data verification system, to equip you with accurate data of the most relevant decision-makers and business owners including CEO email addresses.
You can use the all-in-one email outreach platform to pull up to 1,000 cold contacts and enriched data to add to your contact record in a single search. This search can then be converted into accurate and clean contact lists and transferred to your CRM or CSV.
Key Features:
- Personal Emails: Access both personal and quality business emails lists with Lusha's extensive email lists.
- Advanced Filters: Build hyper-targeted email lists with advanced filters like industry, company, job profile, online website users and more to send cold emails to.
- Seamless Integration: Integrate your email list with CRMs like Salesforce to maintain a clean database.
Pricing:
- Free: $0 for 5 credits/user/month
- Pro: $29 for 480 credits/user/month (billed annually)
- Premium: $51 for 960 credits/user/month (billed annually)
- Scale: Custom pricing
6. Kaspr
With Kaspr, you can access unlimited B2B email addresses for free. The email marketing platforms's Chrome extension lets you find lists of contact details of your ideal customers directly from LinkedIn and social media profiles, lists, groups, events, or posts so that you can build lists for marketing and sales teams to pursue.
Key Features:
- Extensive Data Coverage: Access over 500 million phone numbers and email addresses and over 200 million business profiles.
- Data Enrichment: Get enriched contact profiles from free LinkedIn accounts, Sales Navigator, Recruiter and online website users.
- LinkedIn Chrome Extension: Find email addresses directly from LinkedIn groups, events, or posts.
Pricing:
- Free Plan: $0/user/month
- Starter: $49/user/month (billed annually) and $65/user/month (billed monthly)
- Business: $79/user/month (billed annually) and $99/user/month (billed monthly)
- Organization: $99 per user per month
7. Hunter
With this email marketing software you can use to buy email lists filtered by company, location, job title, and more using advanced filtering features. It uses proprietary technology and AI to find, verify, and enrich contact details including cold contact data.
The platform also combines email formats, personal email addresses as well as corporate email addresses found on the web, and verification status to find reliable contact info in seconds.
Key Features:
- Targeted Email Lists: Buy high-quality, targeted email lists filtered by company, location, job title, and more so that you can build your business mailing lists.
- Bulk Data Enrichment: Improve deliverability rate by verifying and enriching email addresses in bulk.
- Email Verifier: Upload and verify your existing email list to remove outdated or inaccurate emails recipients.
Pricing:
- Free: $0 with limited capabilities
- Starter: $34/month (billed annually) and $49/month (billed monthly)
- Growth: $104/month (billed annually) and $149/month (billed monthly)
- Business: $349/month (billed annually) and $499/month (billed monthly)
8. Skrapp
Skrapp is another tool that helps you find verified professional email addresses directly from LinkedIn or company websites to execute you email marketing campaign. You can also use its bulk email finder to get a list of email addresses using your leads' names or companies for your sales team in seconds.
Skrapp also comes with an email verification tool, allowing you to verify the validity of your existing B2B sales and marketing email lists and bolster your email marketing strategy.
Key Features:
- Find Bulk Emails: Find email addresses in bulk from LinkedIn and launch your outreach campaign instantly.
- Data Enrichment: Enrich your email lists with millions of up-to-date business data and professional email addresses from sources such as online website users by using advanced filtering features. Elevate your cold email outreach with Skrapp.
- Chrome Extension: Find verified email addresses of prospects from LinkedIn, Sales Navigator, and company websites as you browse the web.
Pricing:
- Starter Plan: $253/2 users/year (billed annually) and $30/month (billed monthly)
- Seeker Plan: $649/5 users/year (billed annually) and $79/month (billed monthly)
- Enterprise Plan: $1,349/8 users/year (billed annually) and $164/month (billed monthly)
- Global Plan: $1,687/15 users/year (billed annually) and $205/month (billed monthly)
9. Lead411
Lead411 provides unlimited B2B sales and marketing email addresses with no hidden terms and limitations. Besides a verified email list, you can also access additional contact info like company, title, direct dials, and more with Lead411.
This all-in-one email outreach platform also allows you to build and purchase a one-time B2B mailing list of verified emails that match your ICP so that the cold emails you send have better open rate.
Key Features:
- Unlimited Emails: Get a verified, unlimited B2B email database with 96% accuracy.
- Custom Plans: Enjoy a custom plan based on your goal and budget.
- Triple-verified Emails: Get B2B sales email lists that are triple-verified using advanced filtering features, A.I., online website users and human research to build a relevant business list.
Pricing:
- Free: $0 for a 7-day free trial
- Basic Plus Unlimited: $899/user/year (billed annually) and $99 /user/month (billed monthly)
- Pro with Bombora Intent Data: Available on request
- Unlimited: Available on request
10. Adapt.io
Adapt helps you build targeted, high-quality B2B email lists for marketing and sales and engage with qualified prospects at scale.
Use Adapt's database of over 200 million contact and company profiles to find corporate email addresses and other relevant contact info of verified decision-makers including CEO emails to send your cold emails to.
Key Features:
- Email List Building: Build a highly targeted email list using multiple advanced features.
- Email Tracking and Analysis: Track the performance of your B2B sales emails to optimize your campaigns and deliverability rate.
- Adapt Alerts: Maintain the accuracy and relevance of your email lists with Adapt Alerts.
Pricing:
Available on request
11. RocketReach
RocketReach helps you find your ideal customer with global email and phone coverage with 90-98% deliverability on verified B2B sales emails.
You can use RocketReach to create automated prospect lists that are updated and customized by location, title, industry, skills, company details, and more, without any manual work so that you can maximize your sales and marketing campaigns.
Key Features:
- Automated Prospect Lists: Create email lists that automatically update and customize by location, title, industry, skills, company details, and more using advanced features.
- High Deliverability: Access global email coverage with 90-98% deliverability on verified emails.
- Seamless Integration: Integrate email lists with CRM or marketing automation platforms like Salesforce, HubSpot, and more.
Pricing:
- Essentials: $39/month (billed annually) and $53/month (billed monthly)
- Pro: $99/month (billed annually) and $179/month (billed monthly)
- Ultimate: $249/month (billed annually) and $359/month (billed monthly)
12. D&B Hoovers
D&B Hoovers is a sales intelligence platform that provides you with a verified list of contacts with actual buying authority. With this platform, you can get your hands on over 54 million C-level contacts, more than 55 million emails, and corporate linkages and contact decision matrix to find buying groups.
Key Features:
- Three Intent Options: Get B2B sales email addresses of prospects with high-intent data identified using Bombora intent, D&B custom intent data, CEO email info and visitor intelligence to execute your cold email campaign.
- Extensive Database: Build a high-quality email list from a rich database of over 500 million global companies and over 275 million active companies using advanced filtering features.
- Salesforce Integration: Integrate D&B Hoovers with Salesforce to access a consistent source of actionable data.
Pricing:
Available on request.
13. ZoomInfo SalesOS
With ZoomInfo SalesOS, you can get verified corporate email addresses of prospects along with over 300 attributes to carry out your sales prospecting.
The all-in-one email outreach platform uses advanced filtering features to give you access to professional profiles, including job responsibilities, work experience, education, and social media profile links, and alerts you when target personal profiles are updated.
Key Features:
- Extensive Contact and Company Data: Build a targeted email list from a rich database of over 174 million verified email addresses.
- Email and Phone Automation: Build and execute multi-channel outreach with a phone dialer and email tool.
- Buyer Intent: Get the contact details of high-intent prospects to reach them at the beginning of their buyer’s journey.
Pricing:
Available on request.
14. Datanyze
This B2B data provider gives you access to an extensive database of 84 million email addresses, Datanyze allows you to create segmented lists and export them to your CRM or CSV in one click.
Datanyze also has a Chrome extension that you can use to get email addresses, direct dial, and mobile numbers directly from LinkedIn profiles and company websites, without leaving your browser.
Key Features:
- Accurate Email Addresses: Get a refund for any inaccuracies within Datanyze's database of contact profiles to see more conversion rates.
- Chrome Extension: Find the email addresses of prospects while you browse social media.
- Seamless Exports: Create and export email lists anytime with a single click.
Pricing:
- Nyze Lite: 90-day free trial with 10 credits per month
- Nyze Pro 1: $21 for 960 credits/year (billed annually) and $29 for 80 credits/month (billed monthly)
- Nyze Pro 2: $39 for 1920 credits/year (billed annually) and $55 for 160 credits/month (billed monthly)
15. Book Your Data
Last on our list of the best places to buy email lists is Book Your Data. It provides you with verified email lists of prospects in your target industry. You can use Book Your Data to buy pre-made email lists or create a custom list with their list-building tool.
Key Features:
- High Deliverability: Buy verified email lists with a guaranteed 95% deliverability.
- International Coverage: Get email addresses of high-level managers at companies in the US, UK, Canada, Europe, Asia, and more using advanced filtering features. These are obtained by following GDPR compliance and CAN-SPAM Act.
- CRM Ready Files: Download your email list as a CSV file, integrate it into your CRM, and start networking.
Pricing:
Starting at $89 up to $47,199 depending on the number of records you buy.
Why Do Businesses Need to Buy Email Lists?
Let's face it. Lead qualification and generating qualified, sales-ready leads is no walk in the park. In fact, 40% of business leaders admit that snagging email leads that are both high in quality and quantity is one of their biggest challenges.
This is where buying B2B email lists for marketing and sales comes into play.By getting your hands on mailing lists full of your ideal buyers, you can enjoy benefits like:
- Increasing Active Selling Time and Reducing Manual Work
Building an email list from scratch is time-consuming and labor-intensive. Purchasing a list eliminates this hard work. It helps you free up valuable time and resources that can be used for crafting compelling messages and strategies, rather than on the tedious work of lead generation.
- Landing in the Prospect's Primary Inbox
Another major benefit of buying an email list is that you get access to accurate and verified email addresses. This reduces bounce rates and boosts email deliverability, ensuring your messages reach exactly where they should—the prospect's primary inbox. Better email deliverability means a higher chance of your message being seen and acted upon.
- Executing Your Go-to-Market Strategy Effectively
When launching a new product or entering a new market, timing and reach are everything. So, instead of spending months building an email list from scratch, a purchased email list gives you immediate access to a broad audience, helping you execute your go-to-market strategy quickly and more effectively.
- Contacting Multiple Prospects in One Company
If you're looking at account-based prospecting, where you target multiple contacts in one organization, an email list can be your best ally. This multi-threaded approach allows you to gather various perspectives on the company's challenges and goals.
You can tailor your offering more effectively to meet your prospect's needs. This not only speeds up the sales cycle but also enhances your chances of closing a deal.
- Reaching Ready-to-buy Prospects
One significant benefit of purchasing email lists is the ability to gauge each prospect’s sales readiness and executing outreach accordingly. Many companies provide intent data and buying signals to help you with this. Intent data collects contact info about an individual's or a company's online activities, indicating their interest in making a purchase.
It also tracks various signals like website visits, content downloads, product comparisons, etc., allowing you to reach the right prospect at the right time.
Is It Legal to Buy an Email List?
Yes, it’s legal to buy email lists. But only as long as the platform complies with all data privacy regulations. Let's break it down for you:
- Compliance with Data Privacy Regulations like GDPR
The General Data Protection Regulation (GDPR) is a stringent privacy and security law in the European Union. So if your email list includes contacts from the EU, the provider must be GDPR compliant and anti-spam law compliant. This means they must have consent from EU citizens to use their personal data, among other requirements.
- SOC 2 Type II Compliance
Service Organization Control (SOC) 2 Type II is a standard for managing data based on five "trust service principles:" security, availability, processing integrity, confidentiality, and privacy. SOC 2 Type II compliance signifies that a company has implemented robust data security controls to safeguard customer data against unauthorized access.
It is also actively monitoring its systems to detect any anomalies or security breaches. Unlike SOC 2 Type I, which focuses on the design of these controls at a specific point in time, SOC 2 Type II extends to assessing the effectiveness of these controls over a period, typically ranging from 3 to 12 months.
- Ensuring Data Privacy
A reliable platform must have clear policies detailing how they collect, use, store, and dispose of data. This helps ensure you're reaching out to prospects who actually want to hear from you and are not invading their privacy, thus avoiding legal repercussions.
- Data Encryption
Email lists often contain sensitive personal or business information. Encryption ensures that this data is converted into a code to prevent unauthorized access.
If there's a data breach or cyberattack, encrypted data remains secure and indecipherable to hackers. Plus, many regions and countries have stringent data privacy laws, which mandate the protection of personal data.
So, if the provider uses data encryption to protect sensitive contact info from unauthorized access, you're good to go legally.
How to Effectively Buy Email Lists? 6 Factors to Consider
While there are multiple B2B email list providers to choose from, not everyone will be the best fit for you. To find the best place to buy email lists and ensure you get the most bang for your buck, you must consider several key factors like:
1. Email Data Quality
Verifying the quality of the data you're receiving is supreme. This ensures you're reaching the right inbox and reduces email bounces. So check if the provider you're selecting offers contact profile enrichment capabilities and uses multiple data sources to ensure the email data you’re getting is not just vast, but also verified, up-to-date, and accurate.
2. Compliance with Global Regulations
With the increasing significance of data privacy today, compliances are non-negotiable. And the last thing you want to do is run a promising email campaign only to land in legal trouble. Therefore, it's crucial to verify if the provider you're selecting adheres to global regulations like:
- General Data Protection Regulation (GDPR), that governs data privacy in the European Union and mandates companies to ensure transparency in their data collection and processing activities.
- Service Organization Control (SOC) 2 Type II, that ensures service providers securely manage data to protect the interests of their business and the privacy of their clients.
3. Wide Range of Filters
The best email list providers offer a variety of advanced filters to help you zero in on high-quality prospects and increase your response rate. This means you can segment your list based on factors like industry, location, company size, revenue, etc. that are relevant to your business needs.
4. Comprehensive Insights
While you're primarily looking for email lists, it never hurts to get additional contact info like the prospect's phone number, buyer intent data, alerts for trigger events, etc.
Look for providers that go beyond email and provide a comprehensive profile of each prospect using advanced filters. This will give you a head start in personalizing your pitch and making meaningful connections.
5. Pricing
Pricing models for email lists will vary from provider to provider and depend on the type of services you select. So, it's important to find a plan that fits your budget and offers the most value.
Remember, a cheap email list is not always the best. A good quality email list will not only boost your sales and marketing efforts but also impact the ROI. So consider the long-term returns instead of just the upfront costs.
6. Integrations
Finally, make sure the email lists seamlessly integrate with your existing tech stack, especially your CRM and sales engagement platform. This allows you to automate the transferring of email addresses and other data into your system, streamlining processes, and eliminating manual work.
5 Common Pitfalls While Buying Email Lists
When selecting an email list provider, it's equally important to keep an eye out for certain red flags. As a rule of thumb, avoid platforms that:
- Collect Data from Dubious Sources
Avoid providers that source their data from questionable or unverified sources or haven't revealed the source altogether. Reliable providers gather data from legitimate and verified sources, ensuring the information you receive is trustworthy and valuable.
- Don't Mention Legal Compliances
Let us reiterate: The last thing you want to do is run a promising campaign only to land in legal trouble. So if a provider is hush-hush about legal compliances like GDPR, it’s a glaring red flag.
- Lack of Adequate Data Filters
Platforms selling email lists typically have a massive database with millions of contacts. Without adequate filters to sort through this data, you can end up with a list that’s too broad or irrelevant, taking up unnecessary time and resources.
So, look for providers that offer a range of advanced filters to help you effectively target your ideal audience.
- Have Only One Data Source
Relying on a single data source is like putting all your eggs in one basket. If that source has outdated or incorrect information, your entire email list suffers. Multiple sources not only enhance the reliability of the contact information and provide a richer, more comprehensive view of your prospects.
- Don't Provide Global Coverage
If you're looking to target prospects in international markets like APAC, EMEA, NAM, etc., steer clear of platforms that don't offer global coverage. They can limit your reach and make it harder to connect with potential customers from different parts of the world.
Why Choose Prospect IQ for Your Email List Needs?
Most B2B email list providers source their data from a single vendor. This means that if you're targeting specific regions or industries, you may not find the contact details you need if the vendor lacks that particular data. Plus, there's no assurance that the data they do have is up to date.
With this single-vendor approach, it's also hard to check if the data is reliable or fill in any missing info. As a result, you might end up with outdated or wrong email addresses, which could get your emails flagged as spam or have a lot of bounces.
But, there's a solution to this issue: Prospect IQ by Klenty.
Prospect IQ tool uses a waterfall enrichment model to combine data from multiple vendors and layers multiple enrichments on top of each other to fill in the gaps. This gives you a more complete and accurate dataset, arming you with a whopping 700% more email and phone data.
With Prospect IQ, you can rest assured that you'll only receive the most up-to-date email data, which helps you target high-value accounts to execute account-based prospecting effectively.
Prospect IQ equips you with company hierarchy data that not only gives you access to verified email addresses but also highlights the role of each contact within the organization. This way you can tailor your approach, reach out to multiple stakeholders within the same company with email multithreading, and identify the strongest entry points.
The platform also offers additional features like:
- Contact Auto-enrichment: Enrich email and phone data in 1 click when you visit a prospect's LinkedIn page.
- Homogenous List Building: Use 26+ advanced filtering features to build airtight lists of accounts and prospects.
- Exporting Flexibility: Download contacts as CSV, add them to CRM, or move them directly to a sequence in your sales engagement platform.
Schedule a demo now to learn more on how you can navigate your email outreach with precision using Prospect IQ!
