Every day, a sales team has dozens of conversations in different sales meetings—whether it's a discovery call, demo, or a pricing discussion.
During every meeting, prospects let reps in on a lot of vital information about the deal, including their pain points, objections, and competitors.
And where do such crucial details end up? Most likely on scrawly notes handwritten by reps on loose sheets or even on the desk.
The entire meeting, with all its details, is summarized into a few hastily jotted-down points. This incomplete information is entered into the CRM, based on which your sales team decides on how to take the deal to the closed-won stage.
Sales managers can choose to listen to entire sales recordings to get insights from the call, like pain points and goals discussed, competitor mentions, feature requirements, and next action items. But imagine listening to dozens of calls every day on top of your existing tasks—that’s humanly impossible.
So, how can you gain insights from your sales meetings without having to listen to the call recordings for hours and hours? With a conversation intelligence software.
What Is a Conversation Intelligence Software?
A conversation intelligence (CI) software transcribes and analyzes conversations that salespeople have with prospects to get actionable and data-driven insights.
Even if you’re skilled in the almost-extinct art of shorthand writing more than 200 words a minute, noting down every single thing your prospects say in every single sales call, with the exact time code, is impossible. On top of this, documentation and analysis of your meeting notes will be irregular if you depend on manual note-taking.
CI solves both of these problems for you. Based on technologies like artificial intelligence (AI), machine learning (ML), and natural language processing (NLP), a conversation intelligence tool
- accurately records and transcribes your interactions,
- organizes your meeting notes,
- updates your CRM, and
- provides you with critical insights about your meeting.
Advantages of Conversation Intelligence Software
So, how can conversation intelligence platforms benefit your sales team and reps and improve customer experience? Here are 4 ways how:
Frees up Rep’s Time During Meetings
A good CI software works like a virtual assistant, which joins in all your calls, takes accurate notes, summarizes key call events, organizes your calls in one place, and updates your CRM.
This frees up reps from getting distracted during meetings and scrambling to take notes. With conversation intelligence, they can focus fully on the prospect during meetings, creating a better experience for the prospect as it enables better rapport building.
Helps in Coaching and Onboarding New Reps
New sales reps might take weeks to come up to speed with selling. They have to sit in on multiple calls by experienced reps to observe and imbibe best practices.
With CI software, sales teams can ramp up coaching by easily identifying and replicating successful behaviors. Reps can review “best practice” playlists that include clips on specific topics (like objection handling) and call summaries.
Also, reps can analyze conversations in their own calls and look out for things like whether they had a good back-and-forth conversation with prospects or were monologuing, use of filler words, and laying out clear next steps. They can tag particular moments using the CI tool to get actionable feedback from managers.
Including a conversation intelligence software in a sales team’s onboarding and coaching process can substantially expedite the ramp-up time for reps so that they can start closing deals at the earliest.
Uplifts Performance of Entire Teams
A conversation intelligence software enables everyone on the sales team to be on the same page across 100s of meetings, calls, and emails by syncing activities across your tech stack. Every member can access the meeting notes and recordings of any calls whenever they want to.
With this kind of visibility, teams can take on deals together and boost their chances of winning the deal.
Identifies Deal Risks Early
For all deals, a CI tool will proactively present crucial insights like pain points, competitor mentions, and next steps. This helps sales managers understand the deal momentum and mitigate any risks of losing the deal in the early stages.
Also, with detailed and unbiased CRM entry by these CI tools, sales leaders and C-suite executives will be able to look clearly into what’s stalling or driving your revenue growth and forecast more accurately.
Having seen what a conversation intelligence software can do, let’s delve into 14 of the best conversation intelligence software in the market so you can see which software suits your team the best.
14 Conversation Intelligence Software To Maximize Sales Performance
1. Call IQ
Call IQ by Klenty captures, transcribes, and analyzes every sales conversation. Summarize what happened on calls, get context from previous conversations faster, and identify the key drivers that progress deals.
It comes packed with features that help you win more deals intelligently:
- Centralized location for calls: Call IQ serves as a central place to store all your audio and video calls across Zoom, Microsoft Teams, Google Meet, and Klenty Dialer. It organizes all your calls into a searchable and filterable call library so that you can look up any call anytime.
- Transcripts: Call IQ transcribes all your calls or meetings in less than 5 minutes. Instead of listening to all calls one by one, you can skim through the transcript to get the gist of each call.
- AI-driven summaries: With Call IQ, you can get 4 different call summaries to help you get the maximum out of each call. 'Spotlight Summaries' highlights important moments of a call, 'Action Items' gives the next steps discussed during the call, 'Questions Asked' records all questions asked by prospects, and 'Sentiments' separates positive and negative sentiments.
- Updates call notes into CRM: Call IQ automatically saves your call details to your CRM so that you can focus on conversations without note-taking distractions.
- Align go-to-market with customer voice: Call IQ lets you comment on transcripts and tag stakeholders so you can bring product and service teams up to speed on customer needs and market trends.
- Organizes meetings based on calendars: Call IQ syncs with both Google Calendar and Outlook Calendar. Once you sync your calendar, it automatically organizes your upcoming meetings so that your calls, meetings, and their respective details are accessible from the same place.
- Track talk time metric: Call IQ shows the talk time of each speaker in the call, making it easier to check if there was a good back-and-forth between the rep and the prospect throughout the call.
G2 review: 4.6 out of 5
Pricing:
Starter: $20 per user/month billed annually or $30 per user/month billed quarterly
Pro: $40 per user/month billed annually or $50 per user/month billed quarterly
2. Gong
Gong’s Revenue Intelligence Platform enables companies to capture, understand, and act on all customer interactions in a single, integrated platform. Its proprietary and patented AI technology captures interactions across video calls, phone calls, emails, and anywhere your sales team interacts with customers or prospects.
Its features include:
- Pipeline management: Gong aggregates points of interest across deals, accounts, and contacts to provide sales teams with a complete view of deal risks and opportunities.
- Advanced coaching: The platform generates summaries of critical information in sales calls, including intent and outcomes, to help sales managers prioritize their actions for teams and coach reps through obstacles.
- Market insights: Enables sales teams to understand emerging market trends and themes, like what are the top objections or concerns customers have across different segments.
- Sales engagement: Gong Engage, its AI-driven platform, generates highly personalized emails that take into account previous interactions with prospects and buyers and their pain points.
G2 review: 4.7 out of 5
Pricing: Available upon request
3. Chorus by ZoomInfo
Chorus helps sales teams capture and analyze all customer calls, meetings, and emails to create visibility, drive process and behavior changes, and improve their outcomes.
Here are some of its features:
- Sales coaching: Chorus proactively surfaces coaching opportunities so that sales teams don’t have to manually search through call recordings for examples of what’s working within your sales process. It also enables the curation of a library of the best calls to help new reps shadow calls virtually.
- Deal intelligence: Allows customer-facing teams to automatically capture and sync contacts and communications from the field to your CRM. You can closely monitor every account and opportunity to measure deal momentum and mitigate churn to maximize revenue.
- Market intelligence: Its AI-driven, patented trackers help in keeping tabs on details like how often customers mention particular features and competitors come up during sales conversations.
G2 review: 4.5 out of 5
Pricing: Available upon request
4. Clari Copilot
Clari Copilot (formerly Wingman) captures every conversation, spotlighting key signals that power a more intelligent revenue process. The result? Your team always knows what to say, where to look, and what to do.
Here are some of its features:
- Actionable & timely insights: Clari Copilot proactively surfaces deal-changing insights like potential blockers, competitor mentions, and next steps to enable sales teams make smart decisions.
- AI-generated call summaries: Using generative AI, this conversation intelligence platform delivers conversationally formatted call summaries, next steps, and suggested actions, right to your Slack.
- Monitors revenue in one platform: With Clari being a leading revenue management platform, Clari Copilot provides a single platform for sales teams to inspect every stage of the deals and make accurate revenue forecasts.
G2 rating: 4.5 out of 5
Pricing:
- Growth : $720/year/rep
- Accelerator: $1,080/year/rep
- Enterprise: $1,320/year/rep
5. Jiminny
Jiminny’s CI platform allows users to record, transcribe, and analyze every interaction across video, voice, and email. What’s more, it automatically scores sales meetings to benchmark with AI.
Features that can benefit sales teams using Jiminny include:
- Consolidates all activity: Jiminny consolidates your sales team’s activity across calls, video conferences, SMS, and email and provides an overview of activity across all your accounts to enable reliable sales forecasting.
- Gives full pipeline visibility: The software gives full visibility of all opportunities, accounts, and rep activities through its Deal Insights feature, enabling you to prioritize important deals and spot coaching opportunities.
- Offers insights-driven coaching: With a host of self-coaching and peer-to-peer coaching tools, Jiminny enables quicker rep onboarding and prioritizing of urgent coaching needs.
G2 rating: 4.6 out of 5
Pricing:
- Annually: $85 per user per month
- Monthly: $100 per user per month
6. Avoma
Avoma is an AI-powered meeting assistant that helps sales teams capture important customer information before, during, and after meetings. It automatically records all sales meetings, gives full transcripts, summarized notes, and actionable insights.
Here are some highlights of its features:
- Topic Detection: Avoma categorizes transcripts under topics like business need, pain points, and next steps, so that sales teams can get the context without listening to entire customer conversations.
- Syncs meeting notes with CRM: After the meeting, the platform offers a one-pager bulleted conversation summary that automatically syncs to your CRM.
- Collaborative note editing: Sales teams can take notes, view and edit them together in real time using Avoma. The software also time-stamps the notes and links them contextually to the particular meeting recording.
- Provides insights into conversations: With Avoma’s conversation intelligence, individual reps can gather insights like their most-used filler words and longest monologues.
G2 rating: 4.6 out of 5
Pricing:
- Basic: Free
- Starter: $24/user/month (billed monthly) or $19/user/month (billed annually)
- Plus: $59/user/month (billed monthly) or $49/user/month (billed annually)
- Business: $79/user/month (billed annually)
- Enterprise: $149/user/month (billed annually)
7. Pickle
Pickle transcribes any audio format into text with high fidelity, provides a search database to quickly find any call, and summarizes conversations using AI for easy comprehension.
Its features include:
- 2-minute video summaries: To facilitate rep coaching, Pickle creates and curates 2-minute summaries of real hour-long Zoom calls.
- Increased visibility: Sales managers can spot trends around indicators like competitor mentions and feature requests to know exactly what customers need.
- Syncs meeting notes with CRM: The AI-generated Zoom meeting notes will be seamlessly integrated with the CRM.
G2 rating: 4.8 out of 5
Pricing:
- Relish: $40/month billed annually or $48/month billed monthly
- Spear: $68/month billed annually or $80/month billed monthly
- Pickle Jar: Contact sales team for pricing
8. Enthu.ai
Enthu.AI’s conversation intelligence tool provides sales teams with AI-generated insights from sales calls, which helps in analyzing customer interactions and improving operational efficiency.
Here are some of its features:
- Captures conversations across channels: The platform automatically captures and transcribes conversations with prospects and customers from multiple channels—phone calls, chats, voicemail, and video calls
- Detailed call review: Enthu.AI analyzes every call for key moments and presents them in a user-friendly screen for in-depth analysis.
- Playback library: The platform lets sales teams bookmark sales calls for escalation, team coaching, and new onboardings.
G2 rating: 4.9 out of 5
Pricing:
- Getting started: Free
- Growth: $59/rep/month
- Enterprise: Custom pricing
9. Salesloft
Salesloft’s AI-driven conversation intelligence platform named Conversations allows sales teams to analyze recordings, dissect call transcriptions, share recording clips, and take meeting notes.
Here's a sneak peek at its features:
- Multi-language detection: The platform can detect audio and generate meeting transcripts in 6 languages: Dutch, English, French, German, Italian, and Spanish.
- Create playlists of calls: The platform allows sales reps to store meeting recordings in playlists to easily access different types of calls, like a rep's strong calls versus poor calls. Users may also create and share clips from the call recordings.
- Conversations summary: Using AI, Salesloft generates a summary of the call transcript once the meeting is over.
G2 rating: 4.5 out of 5
Pricing: Available upon request
10. Allego
Allego Conversation Intelligence surfaces call, market, and deal insights to enable sales teams to coach sellers to replicate top-performers, check which messaging is working, and intervene on at-risk deals to maximize revenue.
Take a peek at what it brings:
- AI virtual coaches: Allego automates learning recommendations for new reps and scales coaching efforts for sales managers.
- Showreels: The platform generates an AI-curated highlight reel for every call recording for sales teams to get an immediate pulse on what’s happening in minutes across calls.
- Multilingual detection: Allego can automatically detect 99 languages and dialects to accurately transcribe calls across geographies.
G2 review: 4.6 out of 5
Pricing: Available upon request
11. Mindtickle
Mindtickle’s conversation analytics software functionality analyzes calls, emails, and meetings and surfaces insights that help sales teams internalize ideal sales behaviors, and adapt to change. It also offers revenue intelligence technology to provide deal and account health scores.
Check out some of its key features:
- Call AI: Mindtickle’s Call AI feature automatically transcribes and analyzes every sales conversation and unlocks valuable insights that let you pinpoint and replicate winning rep behaviors.
- Single system of record: Call AI is built into a system of record that delivers customer insights, training, onboarding, and content all in one place.
- Personalized coaching: The platform enables reps to use data from real-world buyer interactions to inform more relevant and effective sales coaching.
G2 rating: 4.7 out of 5
Pricing: Available upon request
12. CallMiner Eureka
CallMiner Eureka analyzes all voice and text-based interactions using AI and ML, interpreting nuance and identifying patterns and traits that shed light on new areas of opportunity for sales teams.
Here’s what's in the mix:
- Omnichannel analysis: The call intelligence platform collects data across 6 channels—live audio, recorded audio, text interactions, chats, emails, and metadata—to map out the prospect's buying process.
- Redaction for data repositories: To ensure adherence to security and compliance standards, the platform automatically removes sensitive customer data using AI.
- Real-time guidance: While a call is in progress, the software automatically notifies users based on customer interaction indicators to alter the course of an interaction and improve outcomes.
G2 review: 4.5 out of 5
Pricing: Available upon request
13. Revenue.io
Revenue.io’s conversation intelligence tool allows complete conversation analysis visibility into the sales process to help sales teams identify what works and what doesn’t.
Some of its major features include:
- Automated follow-ups: Using generative AI, the platform automatically generates timely and personalized follow-up emails after customer conversations, summarizing topics discussed, questions asked, and crucial next steps. This enables reps to save up to 23 hours every month.
- Curated best interactions: Users can organize every phone call, Microsoft Teams meeting, and Zoom video call into searchable best practice libraries that enable more reps to perform like your A-players.
- Real-time coaching alerts: During the course of the meeting, if a rep needs or requests guidance, Conversation AI notifies sales managers to provide guidance in real-time.
G2 review: 4.7 out of 5
Pricing: Available upon request
14. Fireflies.ai
The Fireflies conversation intelligence suite consolidates insights around details like speakers, topics, and sentiment during calls to allow sales teams to measure the quality of the reps’ conversations over time.
Among its features are:
- Track individual performance: Sales managers can track the performance of each teammate in different meetings and coach them by identifying insights like the number of questions asked, filler words used, and talk-to-listen ratio.
- Clear visibility: Fireflies allows users to learn how frequently competitors, objections, pricing, and other topics come up in your meetings.
G2 review: 4.5 out of 5
Pricing:
- Free
- Pro: $18/user/month (billed monthly) or $10/user/month (billed annually)
- Business: $29/user/month (billed monthly) or $19/user/month (billed annually)
- Enterprise: Custom pricing (billed annually)
How To Choose Your Conversation Intelligence Software?
After covering over a dozen conversation intelligence tools here, a question would naturally arise in your mind: How to evaluate all these different solutions? Here are 3 criteria that you can use to see if a CI software would fit your sales process:
- Integrations with your tech stack. It’s essential to check that the conversation intelligence software you’re getting for your sales team should seamlessly integrate with your CRM, email, calendar, dialer, and other tools in your tech stack. This enables precise documentation of meeting notes and summaries without the loss of any valuable information.
- Strong ROI. Conversation intelligence helps you to coach your sales reps better and help them to close more deals, which means more revenue. So, if you are spending $150/month/rep on a CI software and if you have 10 reps in the team, then you will be spending $1500/month. In this case, if your sales team is able to increase the revenue by $3000/month, then you’ll have a 2x return on your investment. So, choose a tool that allows you to add more seats as you scale but doesn’t blow up your investment cost.
- Ease-of-use & customer support. Finally, check how easily and quickly the tool can be adopted by all members of your sales team. And if they are stuck along the way, you will need a platform that offers 24x5 support and not let you raise a ticket and wait for 24 hours for an answer.
The bedrock of all sales depends on the conversations you have with the customers. So, choosing the right conversation intelligence platform that helps you get the maximum out of each meeting and sales rep will go a long way in maximizing your sales success.
Resources You'll Love
Frequently Asked Questions
What is the best conversation intelligence software?
Where is conversational intelligence used?
- accurately record and transcribe interactions with prospects,
- organize the meeting notes,
- update the CRM with meeting details, and
- provide critical insights about meetings.
Why is conversational intelligence important?
What factors to consider when buying a conversation analytics software?
- Integrations with your tech stack
- Strong return on investment
- Ease-of-use & customer support